NCsoft Launches NC West With Lofty Goals
the formation of NC West a wholly-owned subsidiary focused on western
regions including the US and Europe "with a dedicated focus towards becoming the
world’s premier western publisher of MMOs." NC West will be headquartered in
Seattle, WA, and will unify existing subsidiaries NC Interactive, NC Europe, NC
Austin, and ArenaNet, with ArenaNet cofounder Jeff Strain serving as the new
outfit's president of product development. The announcement doesn't reveal any
specific plans, just an overview from Chris Chung, NC West's newly minted CEO:
"There is an unparalleled opportunity for growth in the massively multiplayer
online market. By combining the strength of our US and European teams, NCsoft
has the best global infrastructure to win in new and existing markets, and the
best developer talent capable of creating blockbuster MMO franchises." Rumors
from yesterday spoke of cuts at NCsoft Europe (story), but no such
plans are mentioned in the announcement.
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